Mon, 14 February 2022
More people use LinkedIn now than ever before. Is it the promised land? Not quite. But it’s still an excellent resource to find leads, start conversations, and ultimately convert connections. In today’s episode of The Sales Evangelist, Donald is joined by authentic seller and co-host of the making Sales Social Podcast Bill McCormick to discuss generating conversations that convert on everyone’s favorite professional social media platform. Three groups of people to understand on LinkedIn:
A critical part of every LinkedIn connection strategy is the introduction.
Conversations aren’t rocket science.
Only 2% of LinkedIn users share content.
Final tip: LinkedIn is the Rolodex of today. You can search their connections and see if they can connect you with others. To get Bill’s referral formula, connect with him on LinkedIn. Subscribe to his podcast, Making Sales Social, which features interviews with top sales and marketing leaders and strategic tips to master LinkedIn. Finally, become a free member of Social Sales Link to access a free library of resources, from masterclasses to platform optimization tips. This episode is brought to you in part by Skipio. Are you sick of crickets? As a salesperson, the pain of reaching out with phone calls or emails and not receiving a response is real. But all text messaging is not created equal. 85% of people prefer text over email and phone calls because they want to engage in a conversation, not listen to bots. Be more like people and start having conversations that end in the conversions you want. Try Skipio at www.Skipio.com. This episode is brought to you in part by mParticle. Are you tired of wading through thousands of open sales positions to find the one perfect for you? Well, look no further. mParticle is one of the leading independent customer data platforms out there, and they’re looking for motivated remote sellers (just like yourself.) With top-name clients from Spotify and Burger King to Airbnb, we don’t want you to let this opportunity go to waste! For more information and to view open positions, go to https://www.mparticle.com/careers/. This course is brought to you in part by the TSE Sales Certified Training Program, designed to help new and struggling sellers master sales fundamentals and close more deals. Help elevate your sales game and sign up now to get the first two modules free! You can visit www.thesalesevangelist.com/closemoredeals or call (561) 570-5077 for more information. We value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We’d love for you to join us for our next episodes by tuning in on Apple Podcast, Stitcher, or Spotify. You can also leave comments, suggestions, and ratings for each episode you listen to! Read more about sales or listen to audiobooks on Audible and explore their huge online library. Register now to get a free book and a 30-day trial. Audio provided by Free SFX and Bensound. Other songs used in the episodes are as follows: The Organ Grinder written by Bradley Jay Hill, performed by Bright Seed, and Produced by Brightseed and Hill. |