Tue, 25 July 2017
We all hear about making yourself different to stand out from your competitors, but how do you really differentiate yourself without having to color your hair purple? Our guest today is Jeffrey Shaw and he’s going to talk about how you can make yourself more marketable by discovering what makes you different. A former photographer, […] The post TSE 623: Discovering What Makes You Different Which Makes You Marketable appeared first on The Sales Evangelist. |
Fri, 14 July 2017
Sometimes we think we know what our customers think, feel, or want that sometimes when things don’t go down our way, we end up forcing ourselves on them. Remember, people love to buy, not to be sold. Today’s guest is Kathy Chiang and she shares with us some insights into understanding the voice of customers […] The post TSE 616: Understanding the Voice of the Customer In Your Data appeared first on The Sales Evangelist. |
Tue, 28 February 2017
Sales and marketing need to communicate properly as they both seek to bring value to the table. Ultimately, the goal is to increase revenue. Today’s guest, Giles House, shares with us how you can better improve the communication between sales and marketing to help you become more effective in your organization. Giles is the Chief […] The post TSE 518: Why You Need an Effective Bridge Between Sales and Marketing appeared first on The Sales Evangelist. |
Tue, 1 November 2016
Sales and marketing either don’t mix well together or other companies see them as one in the same. Well, they’re not. Sales and marketing are two different things. However, they have to align in every step so you can make the buying process for customers both beneficial to them and to you as a company. […] The post TSE 433: This Is How Your Sales & Marketing Team Should Work appeared first on The Sales Evangelist. |