Mon, 13 December 2021
How "The Practice" and Being Different Can Help Sellers Connect With More Prospects | Seth Godin - 1514
We could spend hours discussing the importance of honing your craft. But, whether it’s perfecting your golf swing, mixing the perfect cocktail, and of course, making sales, practice is what leads to a better result. Today’s episode of The Sales Evangelist features NYT bestselling author Seth Godin. He and Donald discuss elements of his most recent book “The Practice” and how salespeople can use these principles to connect with prospects. There is a disconnect between what selling used to be and what selling is now.
How can the idea of trusting yourself from “The Practice” help an individual sales rep?
Instead of saying “I need to be the expert,” say “ I know all the questions.”
Be like Jackson Pollock.
Be a Purple Cow and look for ways to stand out.
Seth’s takeaway for people new to the sales industry? You don’t need to learn all the tactics yet. First, decide if you want to be a professional, look to the future, and fail along the way. For more content from Seth, check out his blog for daily articles, and purchase his new book The Practice or his previous book Purple Cow (among others), available on Amazon. This episode is brought to you in part by Skipio. Are you sick of crickets? As a salesperson, the pain of reaching out with phone calls or emails and not receiving a response is real. But all text messaging is not created equal. 85% of people prefer text over email and phone calls because they want to engage in a conversation, not listen to bots. Be more like people and start having conversations that end in the conversions you want. Try Skipio at www.Skipio.com. This course is brought to you in part by the TSE Sales Certified Training Program, designed to help new and struggling sellers master sales fundamentals and close more deals. Help elevate your sales game and sign up now to get the first two modules free! You can visit www.thesalesevangelist.com/closemoredeals or call (561) 570-5077 for more information. We value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We’d love for you to join us for our next episodes by tuning in on Apple Podcast, Stitcher, or Spotify. You can also leave comments, suggestions, and ratings for each episode you listen to! Read more about sales or listen to audiobooks on Audible and explore their huge online library. Register now to get a free book and a 30-day trial. Audio provided by Free SFX and Bensound. Other songs used in the episodes are as follows: The Organ Grinder written by Bradley Jay Hill, performed by Bright Seed, and Produced by Brightseed and Hill. |